Digitalization has numerous implications for business, including greater efficiency, improved data analytics, enhanced customer service and engagement and the capability to automate processes. In addition, business digitalization allows businesses to conduct low-cost experiments involving innovative strategies and concepts in a risk-free environment.
In the past, most documents for business were written down or written in ledgers. To share this information with colleagues, you had to physically send or fax the document. When computers became mainstream and widespread, many organizations began to convert their paper-based records ink-on-paper to digital computer files. This process, referred to as digitization, is the base for a lot of modern business practices and tools.
Improve Efficiency
Digitalization allows workers to work more efficiently and faster, making it easier for them to finish projects on time. Additionally, digitalization could help businesses cut expenses by automatizing certain processes and allowing employees to focus on other important tasks.
Improve Customer Service and Engagement
Digitalization has enabled businesses to collect data about their customers’ interactions with products and services. This data can be used business digitalization to enhance the customer experience as well as increase sales and loyalty. Digitalization also permits companies to provide personalised products and services to every customer.
It’s important that you understand the difference between digitalization and digitization. The former refers to the transformation of data into digital form. The latter refers to the transformation and use of this data in business models and processes.
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